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Andrew Reynolds on Product Creation

April 22, 2014

Cash on Demand subscribers enjoyed the benefits of Andrew Reynolds product creation experience at his recent Entrepreneurs Bootcamp.

Andrew Reynolds essentially teaches three ways you can go about putting a product together.

The first way is to license someone else’s cash on demand product. That’s what got the Andrew Reynolds marketing machine up and running. Andrew learnt how to license other people’s products, that’s how he got his show on the road. Basically he let someone else do all the development work on a product.

Or you can create your own cash on demand product in the way that Andrew Reynolds teaches. Later in the course he shows you how, to make a whole new product funnel for a specific niche market.

In the course he shares some niches he doesn’t normally let go but Andrew has been working on a cash on demand project, pulling it together and to be honest he just doesn’t have time to do it himself. So he decided to hand it over, share it with his subscribers and allow them to take a good close look at it, see why it’s a great idea and show you how you can make cash from it UK?

As any of Andrew Reynolds subscribers know, the third way to put product together, is through a joint venture with other people. You team up with people with databases of customers and products to sell.

For now though lets talk about product licensing. Licenses to products. It’s important. Essentially there are two. Actually, there are three but only two major ones that really apply, two that will be relevant.

There’s a silver license, the most common type – make a note of that. I’ve got a product. The product owner keeps an interest in the product and gets a cut. I’ll grant you a silver license. You sell that product, you send me a percentage and I ship the product. Silver license is like a reseller’s license. You sell on my behalf, so maybe I bank the cash or maybe you can bank the cash and you send me a percentage and I handle all the fulfilment and ship the product out. That’s a silver license, the bottom level.

Then there’s a Gold license where you get to keep 100% – ALL of the money you make. I give you the license to a product, you go out there, sell, sell, sell and you keep every penny. That’s how Andrew Reynolds got started, that ‘s how Andrew got up and running. He got a gold license to a product and he sold it like crazy, maybe 10,000 or 15,000 sales. One of the first products Andrew Reynolds marketed, he sold 10,000 pieces at about £50. Do the maths there. That’s a healthy way to get set up in business.

Why does he give you access to all this stuff? Because Andrew Reynolds is a philanthropist? Partly. Well, there are two main reasons.

One, he wants the people on his course who are going to take action have some front-end gold licenses so you can get out there and sell. Two, he knows that when you succeed with the licenses he give you, you’ll be like Andrew Reynolds other successful students and come back for more. You’ll do some JVs and both make a load of cash.

Andrew Reynolds became a self-made Millionaire at the age of 45 after starting a small business in his spare room at home - and became a Multi-Millionaire by the time he was 50, using a technique for making money that he shares in his book, Copy This Idea.

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